LALoiy Alhaiki

Selected work

Case studies in digital marketing and measurement.

Each case explains the business context, my role, execution, available evidence, and measurement limits.

Zahraah app growth and performance marketing case study

Case 01 · Zahraah

App Growth & Performance Marketing

Paid media, app analytics, e-commerce, content, UGC, and creator campaigns managed as one system.

Read the Zahraah case
Artex product and showroom marketing case study

Case 02 · Artex

Product & Showroom Marketing

Product content, seasonal offers, paid support, and customer-interest signals for a physical showroom business.

Read the Artex case

Measurement approach

Platform results are reported separately from verified business outcomes.

Figures are date-labelled and platform-qualified. Missing data is not estimated, and unlike measurement systems are not combined into one misleading total.